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Handball Women in Besançon: sexism on display ... with public money. Babyliss

A photo is sent to the poster Bitches custody by a stick with this comment: "I am enclosing a picture of a particularly sexist advertising, yet a woman without a head ... and of course, all funded by government agencies. "

This is a billboard advertising signs in the Decaux Besançon (Doubs) for a sporting event Local Women's Handball Championship in late January 2011. The poster above-cons is not altered, it comes from the press kit that you can download HERE .

It depicts a young woman in profile. His head cut off, leaving only the mouth. She is wearing a small top and black short shorts, and wears high heels. She holds a ball softly against his thigh, and the other open hand mirror. She is leaning against a corner of the poster are represented as prostitutes in imaging usual, waiting for the client.

In the press this event is presented by THE president of the League of Franche Comté Handball, the national technical director and the head of the organizing committee. Women's sport with coaching male and a campaign unfortunately sexist publicly funded (see all the logos of the agencies involved: Ministry of Sport, Regional Council of Franche Comté ...).

Why the sexism? lack of imagination of the creative desire to attract a male audience (sex is a seller) or willingness to reassure all overplayed sexist codes ... the fact that the handball players are "feminine" within the meaning of the term fuckable?

to "congratulate" those responsible for this grotesque use public funds to trivializing sexism ... few places that I recommend it also to us to set limits ...

>> Hall of Besançon (The Mayor of Besançon is Mr. Jean-Louis Fousseret, Ps. The Deputy Mayor in charge of Sports is Mr. Patrick Bontems) Mail and courier http://www.besancon.fr/index.php?p=9

>> Website of the League of Franche County Handball : http://www.franche-comte-handball.com/ and address: League of Franche-Comte, handball, 19 rue Alain Savary , 25000 Besançon. Mail secretariat@franche-comte-handball.com

>> Regional Council of Franche Comté (Chair: Ms. Marie-Guite Dufay, PS) contact page (email and mail) ; http://www.franche-comte.fr/fr/services-en-ligne/contact/index.html

>> Minister for Sports (Chantal Jouanno) contact page (email and mail) http://www.gouvernement.fr/gouvernement/chantal-jouanno/coordonnees

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As with any sexist advertising you can complain to the ARPP (Professional Regulatory Authority Publicity) 23 rue Auguste Vacquerie - 75116 Paris or by email contact@arpp-pub.org ... The ARPP states receive very few complaints about sexist advertising, us to deny it ... There is also a Jury of Advertising Ethics with which you can complain (see HERE ).